VR for Everyone
When VR really works, it’s because it shows what it can do brilliantly and differently from other media. When VR does become mainstream, it will be because of the quality of the content on offer for users.
BBC Worldwide and Google have teamed up to bring one of the world’s most respected and loved natural history brands to VR in a completely unique real-time experience.
BBC Earth: Life in VR is a meticulously researched and crafted experience, which takes the users to the Californian coast, and to an underwater world bursting with life.
Designed for audiences new to VR, the experience adopts Preloaded’s low threshold design approach, putting great emphasis on ease of use and the overall comfort of the experience. Honed over many months of testing, the Life in VR experience and format has been created to capture the imagination of the BBC’s Natural History content, and build on the passion for VR.
Featuring some of the most popular animals viewers encountered in the Blue Planet II TV series (including a sea otter and sperm whale) users come face to face with some of the planet’s most fascinating sea creatures, experience life at a microscopic scale, and dive into the ocean abyss with giants of the sea.