Players that visit TOCA Football primarily look for coaching and personal development, and their training programme builds skills through quality repetitions and group-based challenges. Designing for this audience meant striking a balance between games that are fun and engaging to play, whilst capable of delivering the specific coaching needs of individual players.
Specifically, PRELOADED was asked to create a multi-player social experience, driven by low-threshold games rooted in football culture, reinforcing the value of community and bringing players together through the love of the sport. The games also had to work with existing infrastructure whilst being flexible enough to work with future technology and curriculum.
The starting point for PRELOADED’s game design process was to dive into the core skills, learning objectives and the diverse elements that help football players reach their full potential. Through interviews with active players, ex-professionals and coaches, PRELOADED concepted game modes and play types based around specific skills. These were later validated with SMEs before moving into a prototyping phase with the target audience.