THE WILD ESCAPE
The effects of biodiversity loss are increasingly impacting our planet. In raising awareness of this crisis, the Art Fund saw an opportunity to invite and inspire hundreds of thousands of children to visit museums and respond creatively to the environmental challenge.
The Wild Escape is a major new project bringing hundreds of museums and schools together in a celebration of UK wildlife and creativity. Launching on Earth Day 2023, children are invited to explore and discover nature in museum collections, bringing their chosen creature to life with their own creativity and following their escape to a thriving ecosystem.
At the heart of the programme is a collaborative artwork and ever-expanding digital world created by PRELOADED, empowering children to creatively express their imagination and visualising the power of collective, positive action.