A Brief History of Amazing Stunts by Astounding People, the groundbreaking augmented reality story created by PRELOADED and Within has won a BAFTA Children’s Award.
The BAFTA Children’s Awards, which celebrate the very best in children’s media, awarded the prestigious prize to PRELOADED & Within, who edged out Google Arts, Nexus Studios, Aardman Animations and Mind Candy in the Digital Category.
“It is a mammoth honour and hugely exciting to win the BAFTA Children’s Award” said Phil Stuart, Founder and Creative Director of PRELOADED, “And even more exciting to be part of such a pioneering shortlist who, just like us, are inspired by the power of AR to create new forms of storytelling and learning”.
“We are thrilled for Wonderscope and of course the entire team at Preloaded who, using the power of augmented reality, brought the revolutionary stories of daredevils Helen Gibson, Betty Bromage and Charles Blondin to life,” said Samantha Storr, Executive Producer of Original Content at Within. “When it comes to AR, the future is bright. Thank you to the BAFTA’s for this tremendous accolade.”
Part of Within’s Wonderscope app, which utilises the latest technology in voice-driven AR to create a new type of experience, A Brief History of Amazing Stunts by Astounding People empowers children with a factual narrative that encourages movement, reading aloud and exploration like never before.