VR with Purpose

We believe VR offers the opportunity - through total immersion – to create emotive worlds and experiences that transcend all other media and, when done well, can produce a deep and lasting effect on the user.

Better than reality

Handley Page VR

Take to the skies and witness mathematics in action in our latest VR experience for the Science Museum.

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Our thinking

VR with Purpose: Better than reality

While the quality and fidelity of VR will soon allow us to replicate our world, we believe the slavish pursuit of authenticity actually misses a key opportunity. What VR actually opens up is the possibility of creating a different reality;…

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